e-ValuWeb has developed a unique and proprietary suite of analytical tools to enhance the actionability of the web site data collected. These tools include:

Key Component Indices
The effectiveness of each of the four key components of your web site - Web Visiting, Web Viewing, Web Equity and Web Impact - are measured by Key Component Indices (KCI). The KCI for each component is determined using the relationship between a component's measured level of effectiveness and its optimal level of effectiveness. A KCI index can range between 0-100 and is calculated uniquely for each web site analyzed.

Smart Score Value
The overall effectiveness of each web site is measured by the e-ValuWeb SMART SCORE VALUE (SSV). The SSV is determined by using a unique weighted combination of the four KEY COMPONENT INDICES. The SSV can range between 0 and 1 and can be compared across competitive web sites.

Leverage Analyzer
e-ValuWeb develops for each site a LEVERAGE ANALYZER which calculates the contribution of each study measurement to web site effectiveness.The LEVERAGE ANALYZER plays a particularly important role in determining what changes should be made in your present web site to make it more effective.

Diagnostic Package
e-ValuWeb can develop a unique DIAGNOSTIC PACKAGE which details how best to answer specific issues a client may have. Included in the DIAGNOSTIC PACKAGE will be a measurement of the importance of the specific issues raised with respect to Overall Effectiveness.